The Best Local Talents
- Senior professionals are locals, not ”fly-in expats”
- Cultural connectivity with target market
- Locally proven best-practices and know how
Operational Excellence
- Created demonstrable #1 brand with target consumers
- Unique in-house brand development track-record
- Highest ratings with Dealers
- Highest production efficiency KPIs
Profitable Growth
- Developed low-cost business model
- Delivering best-in-class margins and profitability
- Foundations for superior growth platform
